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Digital Skills for Journalists

  • Module code: JO4003
  • Year: 2018/9
  • Level: 4
  • Credits: 30
  • Pre-requisites: None
  • Co-requisites: None

Summary

This two semester-long module introduces students to the background of the ‘online revolution’ and its implications for the role of the journalist and the future of the industry. Through lectures and practical workshops students will gain understanding of the impact of the internet including social media on reporting and writing and an introduction to multimedia reporting including video. Assessment for this module takes the form of a portfolio (100%) of multimedia content including video, some of which is researched and created in students' own time.

Aims

  • To foster understanding of and critical thinking about the background and significance of the ‘online revolution’ and subsequent debates relating to the future of the industry
  • To promote comprehension of the impact of the internet and social media on newsgathering and writing
  • To encourage students' own creative thinking about the future shape of the industry and the use of journalistic skills beyond traditional media
  • To enable students to ‘think’ multimedia and develop basic skills in writing for the web, uploading content online, creating video, visual thinking and using relevant digital tools to engage audiences online

Learning outcomes

On successful completion of the module, students will be able to:

  • Understand the changing nature of the contemporary journalistic environment and the impact of digital media on the future of the industry
  • Create effective journalistic content for the web
  • Show an understanding of visual storytelling and multimedia skills including video
  • Analyse the requirements of multiple platforms for journalism
  • Engage with appropriate journalistic use of social media and ‘citizen journalism’ and harness it effectively

Curriculum content

  • Examining the history and background of the ‘online revolution’ and identifying key players and thinkers in the debate relating to the future of the industry
  • Critically examining how the internet has transformed the way in which journalists are expected to select,  write and present content
  • Understanding the impact of search engines on the way journalistic content is sourced, written and presented on the web
  • Creating a blog to develop skills in building an effective online journalism platform including web writing, creating and uploading multimedia and building a community
  • Developing an understanding of visual storytelling through multimedia including video and exercises such as photoblogging, sourcing user’s images and aggregating multimedia content from around the web
  • Understanding the importance of driving ‘traffic’ to online content and exploring methods to achieve this
  • Using social media for journalism including live reporting
  • Critically appraising online sources and applying journalistic checks on information and sources
  • Developing an understanding of data journalism and data visualisation
  • Adapting journalistic content to multiple platforms including mobile technology
  • Engaging with the concept of entrepreneurial journalism including building an online brand and making money from online content
  • Engaging and building online communities
  • Developing understanding of collaborative journalism and other uses of ‘user-generated content’
  • Exploring ideas for the future of journalism and identifying innovative practice

 

Teaching and learning strategy

The module will be delivered through a mix of lectures and workshops. The lectures will deliver the background rationale for the tasks students will carry out in the workshops, ensuring they understand how a converged newsroom operates and the changing role of the journalist within it.

The workshops will be used to develop students' practical skills in writing for and uploading content to the web, developing an effective online platform through blogging, multimedia content production including video and using search engines, social media and other digital tools for journalism. Students will also be given the opportunity to identify and explore examples of innovative practice and examine the future of journalism.

 

 

Breakdown of Teaching and Learning Hours

Definitive UNISTATS Category Indicative Description Hours
Scheduled learning and teaching Lecture 1 hour per week Workshop 2 hours per week 66
Guided independent study Reading, blogging and group project 234
Total (number of credits x 10) 300

Assessment strategy

The assessment for this module is designed to ensure students achieve a balance of critical understanding of the new media environment and key practical skills required to work within it.

 The element of assessment will be multimedia portfolio (100%) equivalent to 2500 words.

Mapping of Learning Outcomes to Assessment Strategy (Indicative)

Learning Outcome Assessment Strategy
Understand the changing nature of the contemporary journalistic environment and the impact of digital media on the future of the industry Formative: Students research and examine ideas for the future of journalism and innovative practice including data and entrepreneurial journalism
Create effective journalistic content for the web Summative: Students create an individual multimedia blog and participate in a group project where they work as a part of a web team and make a multimedia website around a particular news story
Show an understanding of visual storytelling and multimedia skills including video Formative: Students research and analyse examples and techniques for visual storytelling on the web and undertake exercises such as photoblogging and sourcing/aggregating multimedia from around the web Summative: Students shoot and edit a video and upload to their blog
Analyse the requirements of multiple platforms for journalism Formative: Students research and analyse the differences in content presentation for platforms including mobile
Engage with appropriate journalistic use of social media and online communities and harness them effectively Formative: Students critically appraise online sources, apply journalistic checks and identify and engage users online (classwork) Summative: Students show evidence of engagement in social media and online communities through promotion of their blog

Elements of Assessment

Description of Assessment Definitive UNISTATS Categories Percentage
CWK Multimedia Portfolio 100
Total (to equal 100%) 100%

Achieving a pass

It IS NOT a requirement that any major assessment category is passed separately in order to achieve an overall pass for the module

Bibliography core texts

Bradshaw, Paul and Rohumaa, Liisa (2011) The Online Journalism Handbook: Skills to Survive and Thrive in the Digital Age Longman

 McAdams, Mindy (2009) Reporter’s Guide to Multimedia Profiency Creative Commons

Bibliography recommended reading

Harding, Luke and Leigh, David (2010)Wikileaks: Inside Julian Assange’s war on secrecy Guardian Books

 Keeble, Richard Lance and Mair, John eds (2011) Face the Future: The Internet and Journalism today Abramis

http://www.mediabistro.com/10000words/

http://adamwestbrook.wordpress.com/

http://onlinejournalismblog.com/

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