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'Expert opinion' news articles - Page 5

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Personality traits influence whether we shop fair trade, new Kingston University research reveals

Posted Wednesday 2 March 2022

Personality traits influence whether we shop fair trade, new Kingston University research reveals

New research from a Kingston University expert shows people with one of three personality traits are more likely to support the fair trade concept. The findings highlight the potential benefits of using personality-based marketing to sell fair trade products.


Blog: 40 years of the Brit Awards – are we finally reaching equality?

Posted Tuesday 8 February 2022

Blog: 40 years of the Brit Awards – are we finally reaching equality?

Kingston University's Head of Performing Arts, Helen Minors, blogs about the introduction of genderless categories at the 2022 Brit Awards and ask whether it is a progressive step forward or a possible barrier to real equality.


New postgraduate degree in sustainable fashion to equip Kingston School of Art students with creative and ethical problem-solving skills

Posted Wednesday 26 January 2022

New postgraduate degree in sustainable fashion to equip Kingston School of Art students with creative and ethical problem-solving skills

A new course at Kingston School of Art is to focus on sustainability within the fashion industry. The masters degree aims to produce graduates focused on providing solutions to challenges, presenting them in a variety of outcomes - from apps to exhibitions, services and products.


Leading role of nurses in tackling Covid-19 has contributed to increased interest in profession, Kingston University School of Nursing experts say after record surge in national applications

Posted Thursday 20 January 2022

Leading role of nurses in tackling Covid-19 has contributed to increased interest in profession, Kingston University School of Nursing experts say after record surge in national applications

The portrayal of nurses during the Covid-19 pandemic has changed the perception of the profession and contributed to an increase in the number of people wanting to pursue a nursing career, according to experts from Kingston University's School of Nursing. A report released this week by UCAS and Health Education England revealed almost 29,000 students nationally made nursing their first choice when applying to university in 2021 – an increase of more than 28 per cent from the year before the pandemic in 2019. Welcoming the record surge in interest, Head of the School of Nursing Dr Julia Gale and Deputy Head of School Karen Elcock attributed it to an increased awareness of the nursing profession as a result of widespread media coverage during the pandemic.


Kingston University film expert reflects on reasons behind Squid Game becoming most-watched programme on Netflix in 2021

Posted Tuesday 21 December 2021

Kingston University film expert reflects on reasons behind Squid Game becoming most-watched programme on Netflix in 2021

Following widespread critical acclaim and the announcement of South Korean thriller Squid Game as the most watched programme on Netflix in 2021, Dr Matt Melia, senior lecturer in film, English literature and media at Kingston University, explores the reasons for its international popularity.


Ingredient branding is recipe for success for coffee shops and restaurants, new research from Kingston University marketing expert reveals

Posted Thursday 25 November 2021

Ingredient branding is recipe for success for coffee shops and restaurants, new research from Kingston University marketing expert reveals

Restaurants and coffee shops that use branded ingredients in their menu items and products could significantly increase sales and how much customers are willing to pay, new research from a Kingston University marketing expert shows.


Kingston University experts to test effective use of artificial intelligence in NHS Diabetic Eye Screening Programme as part of £500,000 research project

Posted Monday 25 October 2021

Kingston University experts to test effective use of artificial intelligence in NHS Diabetic Eye Screening Programme as part of £500,000 research project

Kingston University researchers will examine whether artificial intelligence (AI) can be safely and effectively used to detect diabetic eye disease in an international project that could lead to the first widespread use of AI within the NHS. Academics from the University's Faculty of Science, Engineering and Computing will be working with several partner institutions on the £500,000 project, funded by NHSX – an organisation that leads on digital transformation in the NHS – and the Health Foundation, and enabled by the National Institute for Health Research (NIHR).


International research by Kingston University psychologist reveals why densely populated countries have declining fertility

Posted Thursday 14 October 2021

International research by Kingston University psychologist reveals why densely populated countries have declining fertility

A theory that a rise in population density leads to a declining birth rate has been explored in an international study involving a Kingston University expert.


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