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Multimedia Authoring and Design

  • Module code: CI5002
  • Year: 2019/0
  • Level: 5
  • Credits: 30
  • Pre-requisites: None
  • Co-requisites: None

Summary

The primary aim of this module is to develop a range of skills in the creation of Multimedia products, through the study and production of sophisticated content driven interactive material using industry standard multimedia authoring software. Students will also be taught to write computer code (script) to a high level using a scripting language in order to generate interactive content, animation, navigation and data storage/retrieval.

Aims

  • To demonstrate an awareness of the appropriate principles of scripting and content design for multimedia generation.
  • To appreciate and assimilate the principles of interactivity and animation for multimedia content generation.
  • To develop practical software skills in applying professional level multimedia tools.
  • To develop advanced interactive scripting language techniques for multimedia content generation using industry standard authoring applications.

Learning outcomes

On successful completion of the module, students will be able to:

  • Demonstrate skills, to a high level of proficiency, in the development of a multimedia product, using a contemporary multimedia authoring application for content development and creation.
  • Develop non-scripted animations using timelines and key framing style techniques.
  • Produce structured and modular code using a scripting language to perform navigation, animation, and provide user interactivity with a range of objects.
  • Incorporate and control external digital assets such as audio, video, 3D animations and demonstrate the techniques used to link to external data sources.
  • Apply sophisticated design concepts to create a high level of user experience by synthesising advanced multimedia applications containing a range of digital assets such as audio, video, bitmaps, vectors, text...etc.

Curriculum content

  • Introduction, history and key concepts of contemporary multimedia software
  • Explore the key elements of an authoring environment, including tools, libraries, properties, scripting windows, timelines, objects, and frames etc.
  • Explore content creation techniques using 2D and 3D spaces.
  • Explore animation techniques eg. vector tween: shape, motion, path...etc.
  • Principles of interactive design, animation and navigation.
  • Vector data sets eg. properties, alpha levels, clip properties and interactions.
  • Raster data sets eg. image properties and interactions.
  • Video data sets eg. movie clip properties and interactions.
  • Audio data sets eg. audio clip properties, manipulation and interactions.
  • Programming concepts: creating, optimizing, testing and debugging.
  • Creating script instructions; decision statements, functions, logic, arrays, tweening, connectivity to external data files etc.
  • Incorporating triggers; actions and event handlers into applications.
  • Adding and developing a range of interactive controls and digital assets for user interaction.
  • Creating games, using one or more animated elements, or objects via the time line, or using scripting techniques.
  • Publishing to a variety of formats and platforms.

Teaching and learning strategy

The module uses a mix of lectures, workshops and lab support to simulate an industry environment. The primary means of guiding and facilitating students' learning is through 4 hour sessions where there will be a continual mix of lecture and workshop material throughout. All work created in this module is individual, as so focus on the development of individual skills and for all students to experience the full breadth of the module content.

Attendance at these sessions is mandatory due to the complex content of the module and to allow for adequate feedback on projects. Assessments reflect the most appropriate artefacts and products required by industry to develop their skills within the module. Assessments are only summative are set on Canvas ahead of time, and can include peer-to-peer learning. Ongoing verbal and written feedback is provided during the weekly sessions in the lab as befits a concrete simulation of the multimedia Industry. Furthermore, students may consult their tutor or the module leader during seminars or official office hours for one to one feedback.

Breakdown of Teaching and Learning Hours

Definitive UNISTATS Category Indicative Description Hours
Scheduled learning and teaching Lectures 100
Guided independent study Independent and directed study, including online learning materials. 200
Total (number of credits x 10) 300

Assessment strategy

Multimedia Portfolio Projects

Assessment will be by coursework in the form of assignments and formative problem solving exercises. The assignments provide the students with a task which needs to be researched, solutions/approaches identified and then implemented. The product that emerges from the development stage will be a vehicle for the students to demonstrate their design, animation and interaction skills through both script and timeline based approaches. Credit for this element of the coursework will be given for competency in the use of the software, attention to detail and individuality of work. There are three multimedia coursework assignments spaced throughout the module.

The problem solving exercises enable all areas of the students understanding of the principles of motion graphics and multimedia concepts and production to be assessed. Formative exercises are carried out during the computer workshop sessions to provide feedback to the students on their approaches to implementing multimedia design. These exercises act as a value experience, which feeds forward to prepare a student for the type of work they will need to carry out in order to be successful on all coursework elements within the module.

Mapping of Learning Outcomes to Assessment Strategy (Indicative)

Learning Outcome Assessment Strategy
1) Demonstrate skills, to a high level of proficiency, in the development of a multimedia product, using a contemporary multimedia authoring application for content development and creation. Multimedia Coursework 1 Multimedia Coursework 2
2) Produce non-scripted animations using timelines and key framing style techniques. Multimedia Coursework 1
3) Create structured and modular code using a scripting language to perform navigation, control animation, and provide user interactivity. Multimedia Coursework 1 Multimedia Coursework 2
4) Incorporate and control external digital assets such as audio, video, 3D animations and demonstrate the techniques used to link to external data sources. Multimedia Coursework 3
5) Apply sophisticated design concepts to create a high level of user experience by synthesising advanced multimedia applications containing a range of digital assets such as audio, video, bitmaps, vectors, text...etc. Multimedia Coursework 3

Elements of Assessment

Description of Assessment Definitive UNISTATS Categories Percentage
Multimedia Coursework 1 Coursework 20%
Multimedia Coursework 2 Coursework 30%
Multimedia Coursework 3 Coursework 50%
Total (to equal 100%) 100%

Achieving a pass

It IS NOT a requirement that any element of assessment is passed separately in order to achieve an overall pass for the module.

Bibliography core texts

Steve Fulton, (2011), HTML5 Canvas, O'Reilly Media; 1 edition, ISBN: 144939390X

Rich Shupe, Zevan Rosser, (2010), Learning ActionScript 3.0 A Beginner's Guide, 2nd Edition, O'Reilly Media, ISBN :1-4493-9017-X

Bibliography recommended reading

Mark Pilgrim , (2010), HTML5: Up and Running; O'Reilly Media; ISBN: 059680602

Jeanine Meyer, (2011) HTML5 and JavaScript Projects, Publisher: Apress; 1 edition ISBN-10: 143024032

Joy, Mike, (2002) Introducing UNIX and Linux, Palgrave Macmillan

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