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Mrs Liz Machtynger

Business Readiness Manager, Business Consultant


Managing the Business Readiness programme for Kingston Business Schoolundergraduate students. A major programme added in 2016 to enable all students of the business school to become more employable and ready for the world of work. I am a mentor for students working on client projects at both undergraduate and post graduate level, delivering excellent outcomes for clients as well as life-changing skills

A business consultant with background in sales, service, marketing, consulting, and a very strong track record in successful customer management programmes.

I have extensive experience of business and customer management and have particular strengths in researching, designing and delivering successful business & customer strategies and propositions for and with teams of major global organisations. I have worked for blue chip companies BP and IBM and worked on more than 400 projects worldwide from customer strategy design to CRM system implementation.

I have now been working in consultancy for 21 years and run my own business for 17 years, always in the area of Customer Management and Customer Strategy. 

Areas of specialism

  • Business Strategy
  • Customer Strategy
  • Employability
  • Account Management
  • Relationship Management
  • Customer Propositions


  • MBA Management, City University
  • BA Hons French, German, Linguistics & Computing
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