Maria Fernandez Marinovic

Research project: Designing a product-service systems' framework for sustainable consumption of children's products


This research will investigate the opportunities and challenges of implementing collaborative product-service systems for children's product consumption, analysing examples of sharing practices in the UK. Its aim is to identify, compare and classify sustainable strategies toward the design, production, and consumption of children's products, and afterwards apply such strategies to develop and test a framework for product-service systems. The study will contribute to the investigation of innovative and sustainable frameworks for consumption, in accordance with the Sustainable Development Goals (SDGs) agreed by the United Nations for 2030.

The study proposes explorative and analytical enquiry, combining mid-level (organisational) and micro-level (personal and interpersonal) case study approach. The methodology intended consist on working side-by-side with stakeholders in several playful and experimental primary research activities throughout the investigation, as well as secondary research regarding consumption as a social practice and its relationship with the design discipline. With respect to the outcome of the investigation, it will be the creation and prototyping of a product-service system strategy that could be implemented by public or private organisations in the UK context. Consequently, the different participatory design activities will define the characteristics of the service experience and products involved, with a strong user-centred approach and a focus on social innovation.


Maria Fernandez Marinovic is a designer and researcher focused on delivering innovation for sustainability. The topic of her PhD research, is sustainable and collaborative consumption practices, especially the ones related to children and play. The research combines her interest in play, and play devices, with the opportunity to influence consumer culture towards a more sustainable future. A future where people and the planet can thrive. In addition to her academic practice, she is applying her skills in the public sector as a design consultant, helping government organisations to deliver innovation within a human-centred approach.

Areas of research interest

  • Design for social innovation and sustainability
  • Behavioural Psychology


  • MA Sustainable Design; Kingston School of Art, Kingston University London
  • BA Industrial Design; Faculty of Architecture, Design and Urbanism in Uruguay

Funding or awards received

  • PhD fees scholarship; Kingston School of Art (2019-27)
  • Chevening Scholarship; Foreign and Commonwealth Office (2016-17)
  • Research Initiation Scholarship; Research and Innovation National Agency, Uruguay, ANII (2013-14)