Dr Chun Liu

About

PhD, FHEA, PGCE, MA, BA

I am specialised in Chinese Consumer Experience Research, Consumer Culture and Cross-cultural Marketing Communication. I have lectured various Business Management modules and Chinese modules at Higher Education Institutions since 2007 with cross-disciplinary knowledge in language, culture, experience (co)-creation and marketing communication. 

Academic responsibilities

Lecturer and Module Leader

Qualifications

  • PhD in Tourism Management
  • MA in Business Management
  • PG Cert in Learning and Teaching in higher education (PGCLTHE)