Dr Evy Sakellariou

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Evy Sakellariou
About
Teaching and learning
Research
Leadership and management

About

I am a Senior Lecturer and the Course Director of the MSc Innovation Management & Entrepreneurship. Previously I gained an extensive Higher Education teaching experience in Universities in the UK and overseas. Prior to my academic roles, I held leadership positions at Unilever UK, Greece and Cyprus as a subsidiary's Leadership member and Innovation/Marketing Manager in different Business Units. I am a Fellow of the Chartered Institute of Marketing and a Fellow of the Higher Education Academy.

I am committed to innovation and creativity in pedagogy and I enhance and embed employability and inclusivity into the curriculum. My research lies in the areas of organisational creativity, storytelling, and user insights & foresights for breakthrough innovation. I have published at leading academic journals (Technological Forecasting and Social Change, Creativity and Innovation Management, Journal of General Management among others) business periodicals (e.g. Marketing Week) and international conference proceedings (BAM, IPDMC, EMAC).

I currently work for the Research Excellence Framework (REF)2021 as a member of the Kingston Business School Internal Review Panel.  I am involved into the Organising Committee of the Kingston Business School Faculty Research Online series. I am engaged into Covid-19 related research and knowledge exchange as a member of the Kingston Business School Covid-19 Think Tank and the UK Parliament Expert UK Database.

I have worked with the Hellenic Management Association as an elected Board member of the Chartered Institute of Marketing and as an invited member at the National Marketing Awards Evaluation Committee. I am a member of the British Academy of Management and I have served as Reviewer at the Creativity and Innovation Management journal and as a Challenger Reviewer at the Innovation Product & Development Management Conference.  

Academic responsibilities

Senior Lecturer Course Director Msc Innovation Management and Entrepreneurship

Qualifications

  • Doctorate in Business Administration, School of Management, University of Surrey UK (corporate funding)
  • MBA, School of Business, Loyola University of Chicago USA (honors degree)
  • BBA, School of Business Administration, University of Pireaus Greece (Class Valedictorian)
  • Fellow Higher Education Academy
  • Fellow Chartered Institute of Marketing
  • French Sorbonne

Teaching and learning

As a Post-Graduate Course Director and a Module Leader my teaching involves the design and delivery of innovation and entrepreneurship modules at Levels 4, 6 & 7 as follows:

BS 7603 Entrepreneurship and Growth of Innovative Businesses

BS 6205 International Entrepreneurship in SMEs

BS 4203 Innovation Management

I lead the supervision of the MSc Innovation Management & Entrepreneurship dissertation module and I supervise Master theses:

BS 7610 Research Project and Research Proposal (Dissertation)

I have received the Kingston Business School workshop training for PhD supervisors and I have served as an Internal and External Examiner in PhD viva. I have taught video-based ethnographic methods to DART PhD students:

BQ 7804 Advance Qualitative Research

I am interested in supervising doctoral students in underground organisational creativity, storytelling and user foresights for innovation, the early start (ideation) of new product/service development and in qualitative research methods.  For more information please contact me at e.sakellariou@kingston.ac.uk

Qualifications and expertise

  • Application in progress for Senior Fellowship Higher Education Academy
  • Fellowship Higher Education Academy
  • Runner up Lecturer of the Year 2019
  • Nominated for T&L Impact Award 2020

Undergraduate courses taught

Postgraduate courses taught

Research

PhD Supervisor

Mr. Nishanth sai reddy Bhimireddy

PhD Supervisor

Ms. Bettina Gardasz (KBS Research Associate)

PhD topics

Future oriented sensemaking for novel understandings and creativity

Contact: Dr. Evy Sakellariou e.sakellariou@kingston.ac.uk

Pr. R. Vecchiato R.Vecchiato@kingston.ac.uk

Organizational creativity, storytelling and metaphors

Contact: Dr. Evy Sakellariou e.sakellariou@kingston.ac.uk

Dr. Afrahi, Bahare b.afrahi@kingston.ac.uk

Ordinary user innovation through the eyes of the video-camera

Contact: Dr. Evy Sakellariou e.sakellariou@kingston.ac.uk

Pr. Gaelle Vallee-Tourangeau, Gaelle g.vallee-tourangeau@kingston.ac.uk

Qualifications and expertise

  • REF Internal Review Panel member
  • Kingston University Covid 19 Think Tank
  • Internal Examiner PhD viva Mr. Juan Soon
  • Master Research Theses Supervisor
  • UK Parliament Covid-19 Expert Database

Areas of specialism

  • Qualitative Research
  • Video-based ethnography
  • Underground organisational creativity
  • User foresights and user insights
  • New product development

Publications

Jump to: Article | Book Section | Conference or Workshop Item
Number of items: 19.

Article

Sakellariou, Evdokia, Karantinou, Kalipso and Goffin, Keith (2020) From 'user insights' to 'user foresights' : applying video-based ethnographic narratives and user innovation in NPD. Technological Forecasting and Social Change, 153, p. 119873. ISSN (print) 0040-1625

Sakellariou, Evy, Goffin, Keith and Mariakaki, Agnes (2018) Storytelling workshops : a tool for breakthrough product innovation. The European Business Review, pp. 26-29. ISSN (print) 1754-5501

Sakellariou, Evy, Karantinou, Kalipso and Goffin, Keith (2017) "Telling tales" : stories, metaphors and tacit knowledge at the fuzzy front-end of NPD. Creativity and Innovation Management, 26(4), pp. 353-369. ISSN (print) 0963-1690

Sakellariou, Evdokia and Theodoridis, Prokopis (2015) Μάρκετινγκ: Δαπάνη ή Προστιθέμενη Αξία στην Επιχείρηση εν Καιρώ Κρίσης; 1ο Βαρόμετρο Μάρκετινγκ» – Αναμενόμενα και Παράδοξα [= 1st barometer of marketing marketing : expense or value added to business in times of crisis?]. Marketing Week,

Sakellariou, Evy, Karantinou, Kalipso and Poulis, Konstantinos (2014) Managing the global front end of NPD: lessons learned from the FMCG industry. Journal of General Management, 39(2), pp. 61-81. ISSN (print) 0306-3070

Book Section

Sakellariou, Evy [Author-contributor], Goffin, Keith and Mitchel, Rick (2016) Case study 8.10: Intracom Telecom - strategy through process. In: UNSPECIFIED, (ed.) Innovation management : effective strategy and implementation. 3rd ed. London, U.K. : Palgrave Macmillan. pp. 336-337. ISBN 9781137373441

Sakellariou, Evy (2013) Inquiry from the inside : a case study of participant observation. In: Frangos, Christos C., (ed.) Proceedings of the 3rd International Conference : Quantitative and Qualitative Methodologies in the Economic and Administrative Sciences. Athens, Greece : Technological Educational Institute (TEI) of Athens. pp. 438-442. ISSN (print) 1791-8499 ISBN 9789609873949

Conference or Workshop Item

Mainemelis, Charalampos and Sakellariou, Evy (2020) Switching between formal and informal channels in creative project evolution. In: 80th Annual Meeting of the Academy of Management (AOM 2020); 07 - 11 Aug 2020, Held online. (Unpublished)

Sakellariou, Evy, Karantinou, Kalipso and Goffin, Keith (2019) Customer insights : sensemaking and sensegiving in NPD. In: 26th Innovation and Product Development Management Conference (IPDMC); 09-11 Jun 2019, Leicester, U.K..

Sakellariou, Evdokia, Karantinou, Kalipso and Goffin, Keith (2019) Future oriented sensemaking for customer insight in NPD. In: 10th Annual Faculty Research Conference: Contemporary Issues in Business and Social Sciences in a period of uncertainty; 03 - 04 Jun 2019, Kingston upon Thames, U.K.. (Unpublished)

Sakellariou, Evdokia, Karantinou, Kalipso and Goffin, Keith (2018) Future oriented group sensemaking: when customer insights emerge. In: 9th Annual Faculty of Business Research Conference: Contemporary Issues in Business; 04 Jun 2018, Kingston upon Thames, U.K.. (Unpublished)

Mainemelis, Babis and Sakellariou, Evy (2018) Creative leadership as a political act. In: 2nd Workshop of the Centre for Research on Entrepreneurship and Innovation at Bath (CREI@Bath); 8-9 Mar 2018, Bath, U.K.. (Unpublished)

Sakellariou, Evdokia, Karantinou, Kalipso, Goffin, Keith and Anangostaki, Maria (2017) Opening the black box of video-based ethnography. In: 24th Innovation and Product Development Management Conference (IPDMC); 11-13 Jun 2017, Reykjavik, Iceland. ISSN (print) 1998-7374

Sakellariou, Evdokia, Karantinou, Kalipso and Hogg, Margaret (2016) Winning (or losing) in global product innovation. In: 23rd Innovation and Product Development Management Conference (IPDMC): “Crossing Borders and Boundaries: The Changing Role of Innovation/Entrepreneurship”; 12-14 Jun 2016, Glasgow, U.K.. ISSN (print) 1998-7374

Sakellariou, Evdokia, Karantinou, Kalipso and Goffin, Keith (2016) SECI or sensemaking : telling tales of eureka moments in NPD. In: 23rd Innovation and Product Development Management Conference "Crossing Borders and Boundaries: The Changing Role of Innovation/Entrepreneurship"; 12-14 Jun 2016, Glasgow, U.K.. (Unpublished)

Sakellariou, Evy, Karantinou, Kalipso and Goffin, Keith (2015) Magic moments : when customer insights emerge. In: 22nd Innovation and Product Development Management Conference (IPDMC) : “Improving Competitiveness with Innovation and Product Development”; 14 - 16 Jun 2015, Copenhagen, Denmark.

Sakellariou, E., Karantinou, K. and Goffin, K. (2014) Customer insights: how managers use market research data to generate product ideas. In: 21st International Product Development Management Conference (IPDMC): “Innovation through Engineering, Business & Design”; 15-17 Jun 2014, Limerick, Ireland. ISSN (print) 1998-7374

Sakellariou, E., Karantinou, K. and Poulis, K. (2013) An action research investigation of the global front end of NPD. In: 20th International Product Development Management Conference (IPDMC) : "Re-enchanting Technology"; 23-25 Jun 2013, Paris, France. ISSN (print) 1998-7374

Sakellariou, Evy and Karantinou, Kalipso (2012) The success factors in the global front end. In: 41st European Marketing Academy (EMAC) Annual Conference 2012: Marketing to Citizens: Going beyond Customers and Consumers; 22-25 May 2012, Lisbon, Portugal. ISBN 9789897320040

This list was generated on Mon Jan 25 06:30:52 2021 GMT.

Leadership and management

As a PG Course Director, my role is to lead and implement the University's strategy and Academic Practice framework through the development and implementation of the Course's strategy and curriculum. My role focuses also on the empowerment and support of the Course's teaching staff and the co-ordination of the Support Departments staff for Course's related activities.

Qualifications and expertise

  • Fellow of Chartered Institure of Marketing
  • Nominated for the Academic Impact Award 2020
  • Unilever leadership/management training

Social media

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