Miss Mata Ayoub


I am a Senior Lecturer in Media and Communication Studies. Director of Centre of Academic Support and Enhancement and Studylab Coordinator.

My teaching and learning approaches are informed by both an Inclusive Curriculum Framework (Gibson, 2015), and by Constructivism (Biggs, 2003). Equality and Diversity is at the heart of my practice, with a particular focus on Black Asian Minority Ethnic (BAME), initiatives to address the associated attainment gap (McDuff et al., 2018).

Academic responsibilities

Senior Lecturer in Media and Communication

Teaching and learning

Qualifications and expertise

  • BA (Hons) Media & Cultural Studies with Film
  • Postgraduate Certificate in Teaching and Learning in Higher Education
  • MA Education
  • Different Leaders Executive Development Programme
  • Most Innovative Lecturer Award
  • SFHEA (Senior Fellow of the Higher Education Academy)
  • Kingston Learning and Teaching Fellow Award

Undergraduate courses taught