Mr Nishanth Bhimireddy


I am lecturer in International Business and Strategy at Kingston University, London. With background in corporate roles at companies including Toyota and Western Union, I bring real-world insights to my teaching. In addition to my corporate experience, I hold a Bachelor's degree in Mechanical Engineering and an MBA. I am currently pursuing PhD at Kingston University, focusing on entrepreneurial finance and the role of public sentiment in the success of Initial Coin Offerings (ICOs).

As a lecturer, I have taught a range of modules, including Business Statistics, IT, Entrepreneurship and Strategic Growth, Contemporary Project Management, and Big Data and Business Analytics for Decision Making.

Academic responsibilities

Lecturer in International Business and strategy


  • Bachelor's in mechanical engineering., Kakatiya University, India (distinction)
  • Master of Business Administration, Kingston University, UK (distinction)
  • MRes in Business & Management, Kingston University
  • PhD in Entrepreneurial finance, Kingston University, UK (Expected 2024)
  • Associate Fellowship - Advance Higher Education

Teaching and learning



  • Bhimireddy, N., Pierrakis, Y., & Vecchiato, R. (2023). Investor sentiments and success of Initial Coin Offerings: a lexicon-based sentiment analysis of public tweets [Working paper].
  • Bhimireddy, N., Pierrakis, Y., & Vecchiato, R. (Exp. June 2023). ICOs: How to measure success of an ICO [Working paper].

Conference or Workshop Item

  • Bhimireddy, N., Pierrakis, Y., Vecchiato, R. (2022) "Can Twitter sentiments predict success of Initial Coin Offerings?" In: Paper Development Workshop (PDW) for PhD students and Early Career Researchers: Birkbeck, University of London; 22 Nov 2022, Birkbeck, University of London, U.K. (Online). (Unpublished)
  • Bhimireddy, N. and Pierrakis, Y. (2021) "Social media sentiment analysis and initial coin offerings (ICOs)" In: Institute for Small Business and Entrepreneurship (ISBE) Conference: SME Finance for Building Back Better; 1-2 Jun 2021, Middlesex University, U.K (Online). (Unpublished)

Areas of specialism

  • Innovation Finance
  • Data science
  • Blockchain
  • Strategy and Entrepreneurship


Number of items: 2.

Conference or Workshop Item

Bhimireddy, Nishanth, Pierrakis, Yannis and Vecchiato, Riccardo (2023) Uncovering themes in ICO-related tweets using BERTopic : an exploratory analysis. In: London Text Analysis Conference 2023; 07-08 Sept 2023, London, U.K.. (Unpublished)

Bhimireddy, Nishanth Sai Reddy, Pierrakis, Y. and Vecchiato, R. (2023) ICOs : how to measure success of an ICO. In: Economics of Financial Technology Conference 2023; 21-23 Jun 2023, Edinburgh, U.K.. (Unpublished)

This list was generated on Tue Jul 23 07:17:32 2024 BST.

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