Internal Communication Management PgDip/MA top-up

Run jointly by Kingston Business School, Capita Learning and Development, and the Institute of Internal Communication, this is the only course of its kind offered at this level in the UK.

Developed in recognition of the increasingly important role that internal communications plays in facilitating change within organisations, this professionally-accredited course provides a challenging programme of study that will develop your interpersonal and leadership skills as well as your understanding of the importance of communication and change in the organisational context. If you are associated with or responsible for internal communication within your organisation and would like to develop your knowledge of the subject, this course is ideal.

What will you study?

This programme comprises an induction day at Kingston University's Business School and four modules delivered in Central London. Each module consists of a workshop, including expert speakers and topical case studies where you will study the role of the internal communication manager, employment practices and the nature of information and communication.

You will explore the effects of internal communication on the organisation and the impact of organisational factors on internal communication. You will look at the strategies and policies needed to underpin internal communication objectives and actions. You will also learn how to measure the effectiveness of internal communications.

On successful completion of the diploma, you will be eligible to go on to top up your qualifications to the Internal Communications Management MA at Kingston University by successfully completing a research project.

The innovative diploma in Internal Communication Management is the only course of its kind at this level in the UK.  It was developed in conjunction with industry in recognition of the increasingly important role that internal communication plays in facilitating change within organisations and also in response to rising demand for professional accreditation for internal communication specialists. 

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Please note that this is an indicative list of modules and is not intended as a definitive list.

Diploma modules

• The Workplace Environment of the Internal Communication Manager

• The Workplace Environment of the Internal Communication Manager

  This module is designed to develop skills which will enable you to be as effective as possible in all aspects of the internal communication manager's role. You will:

  • assess the political, economic, social and technical context in which organisations operate;
  • evaluate the structure and culture of your organisation;
  • look the impact of your role;
  • study the nature of information and communication;
  • learn how to deal with different management styles; and
  • look at how you can maximise support for line managers in their communications role.
  
   
• Developing Strategies to Facilitate Organisational Change

• Developing Strategies to Facilitate Organisational Change

  This module evaluates the nature of change in organisations, its impact on employees and the role of the internal communication manager.

  It enables you to develop effective strategies to facilitate change and evaluate the effectiveness of internal communication against organisational success. This includes:

  • assessing different stakeholder interests;
  • considering issues to be aware of when communicating change to a diverse audience; and
  • evaluating international cultural differences.
  
   
• The Corporate Communication Environment

• The Corporate Communication Environment

  This module looks at the different roles of personnel involved with corporate communications, examining areas such as the effect of legislation, and internal communication issues.

  The module also enables you to assess your personal communication style and develops your ability to communicate effectively with staff at all levels within your organisation.

  
   
• Evaluating Internal Communication

• Evaluating Internal Communication

  This module aims to ensure you are ready to meet the challenges of the future by considering what changes may occur.

  It also provides you with the tools and techniques you need to establish systems to measure the continuous improvement and value for money of internal communications.

  
   

MA top-up only

• Research Methods and Dissertation

• Research Methods and Dissertation

  Initially this module will equip you with the skills and knowledge needed to successfully complete a research project.

  You will then investigate a specific business problem via a substantial piece of independent work, which demonstrates your proficiency in:

  • the design of a research project;
  • the application of appropriate methods;
  • the collection and analysis of data; and
  • the presentation of results.
  
   

The Faculty of Business and Law runs a number of postgraduate and post-experience open days. Visit us to find out how we can help you achieve your career ambitions.

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If you are combining work and study, there are many ways that your workplace could gain from this course.

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Research is an essential part of the day-to-day life of Kingston Business School and is embedded in its intellectual activities and development.

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