Dr Hamed Mehrabi
Faculties, departments and locations
- Faculty of Business and Social Sciences
- Department of Strategy, Marketing and Innovation
- Kingston Business School
- Kingston Hill
Senior Lecturer & Director of BSc Marketing & Advertising
- Email:
- [email protected]
About
I earned a PhD in Marketing from the Lazaridis School of Business and Economics at Wilfrid Laurier University in Waterloo, Canada. My research is in the areas of marketing, strategy and innovation. I primarily investigate how firms develop capabilities, and how those capabilities improve performance. I have published in Industrial Marketing Management, Journal of Business Research, and Marketing Intelligence & Planning and have been an ad hoc reviewer for several journals including Journal of Business Venturing, Technovation, Journal of Business Research, and Technological Forecasting and Social Change.
I have also been a research collaborator at the Lazaridis Institute for the Management of Technology Enterprises. I have contributed to the Handbook of Measures for Research in International Entrepreneurship: Multi-item Scales Crossing Disciplines and Contexts.
Prior to joining Kingston Business School, I was a Limited-Term Assistant Professor of Marketing at Toronto Metropolitan University (formerly Ryerson University) in Canada.
Qualifications
- PhD (Marketing)
- Fellow of the Higher Education Academy
Domains
I am a Fellow of the Higher Education Academy.
Course director
Courses taught
I am currently engaged in several ongoing research projects. In one project, I am collaborating with fellow researchers to examine how firms develop business analytics capabilities and how these capabilities influence organisational performance. In another project, I am conducting a qualitative study to explore how firms adapt their business models in response to changes in the external environment. In a third project, I am investigating the impact of artificial intelligence on marketing processes and capabilities, and how these ultimately affect performance.
Specialisms
- Marketing Strategy
- Innovation
- Capabilities
Publications
The architecture of marketing leadership: how different structures of marketing presence in the top management team drive new product performance
Mehrabi, Hamed, Chen, Yongjian (Ken) and Ranaweera, Chatura, 2024, Marketing Intelligence and Planning, E-pub ahead of print
Developing customer analytics capability in firms of different ages: examining the complementarity of outside-in and inside-out resources
Keramati, Abbas, Mehrabi, Hamed and Chen, Yongjian Ken, 2024, Industrial Marketing Management (119)pp 108-121, Published
When is top management team heterogeneity beneficial for product exploration? Understanding the role of institutional pressures
Mehrabi, Hamed, Coviello, Nicole and Ranaweera, Chatura, 2021, Journal of Business Research (132)pp 775-786, Published
Ambidextrous marketing capabilities and performance: how and when entrepreneurial orientation makes a difference
Mehrabi, Hamed, Coviello, Nicole and Ranaweera, Chatura, 2019, Industrial Marketing Management (77)pp 129-142, Published
A process-oriented perspective on customer relationship management and organizational performance: an empirical investigation
Keramati, Abbas, Mehrabi, Hamed and Mojir, Navid, 2010, Industrial Marketing Management (39), 7pp 1170-1185, Published
Customer relationship management and performance, a resource-based view of Iranian internet service industry
Keramati, Abbas, Mehrabi, Hamed, Mojir, Navid and Mousakhani, Mohammad, 2009, International Journal of Electronic Customer Relationship Management (3), 2pp 103-120, Published
Handbook of measures for international entrepreneurship research: multi-item scales crossing disciplines and contexts
Chen, Ken (Yongjian), Kerr, Jon, Mehrabi, Hamed and Tanguay, Greg (2016). Cheltenham, U.K.: [Published]
Prioritizing investment in CRM resources to improve performance: an empirical investigation
Mojir, Navid, Mehrabi, Hamed and Keramati, Abbas (2009). pp 330-334 [Published]
The role of human, organization and technology in building competitive advantage with CRM: the case of Iranian internet service industry
Keramati, Abbas, Mehrabi, Hamed and Mousakhani, Mohammad (2008). pp 1279-1284 [Published]
Maximizing the performance impact of big data through capabilities development and complementarity
Mehrabi, Hamed, Keramati, Abbas and Chen, Yongjian (Ken)(2024). [Published]
How does big data lead to performance advantage? Examining the role of resource and capability complementarity
Keramati, Abbas, Mehrabi, Hamed, Chen, Ken and Palanichamy, Yazwand(2023). [Published]
Organizing for customer analytics excellence in firms of different ages: complementarity of outside-in and inside-out resources
Mehrabi, Hamed, Chen, Yongjian (Ken) and Keramati, Abbas(2022). [Accepted/In press]
How marketing leadership in the top management team impacts new product development performance
Mehrabi, Hamed(2020). [Published]
New product development capability and performance under institutional pressures: the role of the top management team
Mehrabi, Hamed, Coviello, Nicole and Ranaweera, Chatura(2016). [Published]
The contingency effect of environmental dynamism on the configuration of market-based capabilities: the role of entrepreneurial orientation
Mehrabi, Hamed and Coviello, Nicole(2015). [Published]
Prioritizing investment in CRM resources to improve performance: an empirical investigation
Mojir, Navid, Mehrabi, Hamed and Keramati, Abbas(2009). [Published]
The role of human, organization and technology in building competitive advantage with CRM: the case of Iranian internet service industry
Keramati, Abbas, Mehrabi, Hamed and Mousakhani, Mohammad(2008). [Published]
Grow global: key performance drivers of Canadian technology firms
Coviello, Nicole, Chen, Yongjian (Ken) and Mehrabi, Hamed (2018). Ontario, Canada: [Published]