Nishanth Bhimireddy


I am an experienced lecturer in Business Management at Kingston University, London. With a strong background in corporate roles at notable companies such as Toyota and Western Union, I bring valuable real-world insights to my teaching. In addition to my corporate experience, I hold a Bachelor's degree in Mechanical Engineering and an MBA, both with distinction. I am currently pursuing my PhD at Kingston University, focusing on entrepreneurial finance and the role of public sentiment in the success of Initial Coin Offerings (ICOs).

As a lecturer, I have taught a wide range of modules, including Business Statistics, IT, Entrepreneurship and Strategic Growth, Contemporary Project Management, and Big Data and Business Analytics for Decision Making. I am committed to supporting students' academic and career goals.

Academic responsibilities

Adjunct Faculty


  • Bachelor's in mechanical engineering., Kakatiya University, India (distinction)
  • Master of Business Administration, Kingston University, UK (distinction)
  • Master of Research, Kingston University, UK
  • PhD in Entrepreneurial finance, Kingston University, UK (Expected 2024)

Teaching and learning

Undergraduate courses taught



  • Bhimireddy, N., Pierrakis, Y., & Vecchiato, R. (2023). Investor sentiments and success of Initial Coin Offerings: a lexicon-based sentiment analysis of public tweets. Psychology and Marketing. (Special Issue: Consumer Psychology, Cryptocurrency and Blockchain). [Manuscript submitted for publication].
  • Bhimireddy, N., Pierrakis, Y., & Vecchiato, R. (Exp. June 2023). ICOs: How to measure success of an ICO [Working paper].

Conference or Workshop Item

  • Bhimireddy, N., Pierrakis, Y., Vecchiato, R. (2022) "Can Twitter sentiments predict success of Initial Coin Offerings?" In: Paper Development Workshop (PDW) for PhD students and Early Career Researchers: Birkbeck, University of London; 22 Nov 2022, Birkbeck, University of London, U.K. (Online). (Unpublished)
  • Bhimireddy, N. and Pierrakis, Y. (2021) "Social media sentiment analysis and initial coin offerings (ICOs)" In: Institute for Small Business and Entrepreneurship (ISBE) Conference: SME Finance for Building Back Better; 1-2 Jun 2021, Middlesex University, U.K (Online). (Unpublished)

Areas of specialism

  • Innovation Finance
  • Data science
  • Blockchain
  • Strategy and Entrepreneurship


Number of items: 1.

Conference or Workshop Item

Bhimireddy, Nishanth Sai Reddy, Pierrakis, Y. and Vecchiato, R. (2023) ICOs : how to measure success of an ICO. In: Economics of Financial Technology Conference 2023; 21-23 Jun 2023, Edinburgh, U.K.. (Unpublished)

This list was generated on Wed Sep 27 06:53:31 2023 BST.

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