Search our site
Search our site

Marketing and Strategy Masters (MSc): Links with business and industry

Marketing Expert Panel

Kingston Business School's Marketing Expert Panel is made up of senior marketing, communications and advertising practitioners working in the UK and Europe. It is continuously involved in the design and development of our marketing courses to ensure they meet industry needs. The panel includes:

How we work with industry partners

The client-facing consultancy project provides direct, hand-on industry experience.

Guest speakers feature regularly on the course, and also at faculty level via our Strategy into Practice lecture series and other industry events. Guest speakers include:

  • Dominic Shales, Head of Digital, Planning and Contents, Lexis PR; and
  • Tim Reading, Director, The Co-Sponsorship Agency.

Employers attend careers and employability sessions to answer questions and give feedback to students on careers issues.

How Kingston Business School works with professional bodies

Kingston Business School works closely with the business world's principal professional bodies to ensure the education we provide meets the needs of today's practitioners. Our qualifications demonstrate that students can put theory into practice, and so hold real value for leaders in industry and society.

Kingston Business School is a Chartered Institute of Personnel and Development (CIPD) Approved Centre.

We enjoy recognition or accreditation from:

  • Chartered Institute of Personnel and Development;
  • Association of MBAs;
  • Chartered Institute of Marketing;
  • Market Research Society;
  • Institute of Direct Marketing;
  • The Law Society; and
  • various accounting professional bodies (partial).

We also offer courses in partnership with both private and public sector specialists such as the Institute of Internal Communication and the National School of Government.

Linking with the workplace

One of ways in which you can link theory and real business practice is through your dissertation. This requires a substantial piece of independent work investigating a real marketing-related issue concluding with recommendations that have immediately applicable managerial implications.  

Our Strategy into Practice seminar series gives you the opportunity to understand strategy in enterprises of all scales. Top managers will give you first-hand accounts of managing complex organisations in the UK and internationally, promoting innovation and creativity, instituting cultural change and managing growth. Speakers to date have included Lord Hastings (KPMG, BT and UNICEF), Karen Hamilton (Unilever), and Greg Dyke (former Director General of the BBC).

In each session, you will have the opportunity to ask questions and network with academic staff and local business leaders. These seminars are also open to students, alumni, staff, the business community and the wider public.

Contact us

Admissions team


This course is taught at Kingston Business School

View Kingston Business School on our Google Maps

Contact us

Admissions team


This course is taught at Kingston Business School

View Kingston Business School on our Google Maps
Favourite this course

Did you find what you are looking for?

This field is required.


Thank you for your feedback.

Find a course

Course finder


Kingston Business School AACSB accredited

AACSB accreditation

Kingston Business School joins an elite group of the top 5 per cent of institutions worldwide awarded the prestigious AACSB accreditation.

Kingston University wins 2017 Guardian University Award

Guardian University Award 2017

The award for teaching excellence included specific praise for the inclusivity and accessibility of the University's courses.

Find us on Facebook

Postgraduate study
Site menu